Philips Movember

Movember season doesn’t truly begin until Philips OneBlade launches its campaign—now a tradition that reminds men of the importance of preventive testicular check-ups. “Protect your crown jewels” is the key message of this project, supported by Matija Lazarević LayZ, Pave Elez, and Filip Dejanović—three young influencers, creatives, and voices of a generation that believes in a better future. As a brand that thinks outside the box, Philips encourages its users—and those who will become ones—to reflect on their lifestyle habits, embrace responsibility, and recognize how small steps can lead to a better, healthier tomorrow.